About Us

The Auction Group (“TAG”), a long established business formerly associated with Bob Capes Century 21 Realty, was purchased in 2004 by Michael M. and Jennifer L. Moore. Now a family owned and operated business, TAG’s primary focus is commercial and industrial liquidations.

The TAG Team

The proven record of accomplishments for the TAG Team includes a diversity of clientele that ranges from the multi-million dollar corporate accounts to private, locally owned business and family estate sales. Through its diverse staffing, The Auction Group is also very adept at real estate sales & auctions, and benefit & charity auctions.

As a family owned operation, we stand on our principles of truth in sales, honesty in representation, and dedication to our clients.

We are:

Michael Moore

Michael M. Moore, Sr.
Auctioneer, SCAL#3931, Realtor, BAS

Mike has been a licensed auctioneer for 9 years and has become captivated with the profession.  In his profession as Procurement and Commercial Manager for Mars, Inc. and other national firms for nearly thirty years, Mike gained first hand knowledge of the value of the auction method of marketing.  He chose to retire early from the corporate world and joined his wife Jennifer as a skilled auctioneer and realtor.  The Auction Group (TAG) is the result of their collected efforts.

Mike is the President and Head Auctioneer of TAG.  As an energetic executive, he brings a passion for serving his clients and consistently delivering quality customer care.

Mike serves as the lead associate for Commercial and Industrial Liquidation Auctions for TAG.  His procurement experience provides a solid knowledge base for those businesses needing to either liquidate excess equipment or an entire business.

As a realtor, he acquaints his clients with the traditional marketing options of  real estate sales, and the expanded opportunities of auction based marketing.

Mike is a graduate of Eastern Illinois University where he earned a Board Of Governors BA with a concentration in Business Management.  He is an active member of the National Auctioneers Association and the South Carolina Auctioneers Association.

Contact Mike at (803) 917-1205

Jennifer Moore

Jennifer Moore
Director of Business Development
Broker, Certified Estate Specialist, SCAL #3903

Jennifer has been involved in Real Estate 15 years and a licensed auctioneer for 9 years. Jennifer  has previously held positions as Corporate Home Relocation Specialist and Broker in Charge for  ERA Wilder Realty.  She also served as the Broker in Charge, Corporate Homes Manager, Director of the Auction Division , and sold general real estate for a major real estate franchise in Columbia, SC.  She is active in the South Carolina Auctioneers Association  having served 2 terms on the Board of Directors, President, Vice President , and Secretary-Treasurer. She is also a member of the National Auctioneers Association and the National Association of Realtors. She has served on numerous committees for the local board of Realtors. Jennifer loves working with people and being involved in her community.

Contact Jennifer at (803) 413-2786.

Rita Crapps

Rita Crapps
Marketing Specialist

Rita Crapps joined The Auction Group in 2008 and provides expertise in marketing for our in-house marketing team.  Rita owned and operated a RadioShack franchise for over 21 years.  She brings considerable knowledge in advertising and is responsible for developing the advertising profile for our auctions.  Additionally, Rita manages our on-line auction activities with our internet partner, proxibid.com.

Rita has a long career in public service as well, having served on the town council of Batesburg-Leesville, South Carolina for over sixteen years and as Mayor Pro-Tem for the last fifteen years. Rita is now serving as Mayor of Batesburg-Leesville.  Her passions include working with at-risk youth as the lead facillitator on a Ropes Challenge Course and assisting the youth programs at her church.

Contact Rita at (803) 622-5988.

Melanie MooreMelanie Moore
Auction Associate

Melanie has been involved in real estate and auctioneering for 5 years. Melanie attended the University of Tennessee, majoring in animal science and business management.  Currently Melanie is a stay at home Mom. Melanie is responsible our print and online advertising

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